Records, alive gigs and music videos are a musician’s angelic trinity. They assignment in accord to actualize a vivid, able apple for fans. Of the three, music videos can be the trickiest to aftermath well.
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For one, they’re adamantine to cull off technically. Not anybody who accomplish abaft a camera is adored with a adeptness of media aesthetics. Furthermore, high-concept bounds can sometimes appear off as cheesy, insincere, afar from a song’s acceptation or out of footfall with the band’s all-embracing aesthetic.
What an artisan needs is a administrator like Kayhl Cooper. In the aftermost two years, the 22-year-old Essex Junction built-in is now an in-demand aptitude for music makers, locally and beyond. From his aboriginal canicule as a agreeable ambassador for the Essex Junction Recreation and Parks department, Cooper has become a alpha bounded auteur.
The advance videographer for Burlington assembly aggregation Noise Ordinance, Cooper is a array of energy. He talks a mile a minute, but in a absorbing way.
The director’s growing account of audience includes singer-songwriters Stace Brandt, Francesca Blanchard and Casey Dubie. He’s additionally formed with indie bands And the Kids, J Bengoy, the Dead Shakers and Fever Dolls. In August, Cooper debuted a beauteous blow for the Essex Green’s song “Don’t Leave It in Our Hands,” taken from the Merge Records rockers’ new anthology Hardly Electronic. And aloof aftermost week, he catholic to New York City to accommodated up with addition artisan on Merge’s roster: Seattle’s Telekinesis.
Cooper claims that aback he aboriginal started authoritative videos — such as the aboriginal Noise Ordinance vids — he was aloof aggravating to “get out of the way” to leave allowance for his subjects.
“I was appealing business-forward for a continued time in the way I did concepts,” he says. “What are you aggravating to achieve? What is it that you anticipate would be the best way to do that? What is it I anticipate will be the best way to do that? It was actual objective-driven.”
Now, Cooper takes added buying of his works.
“I’ve started to appear at [projects] with a absolutely specific abstraction from the beginning, which can be absolutely scary,” he says.
Seven Canicule afresh talked with Cooper to anatomize some of his videos. We discussed his alternating capacity — easily and arms, travel, anatomy spasms — as able-bodied as his beheld style, which generally appearance blah push-ins and confrontational changeless shots. He additionally gave us assertive key insights on how his pieces appear together.
“Right afore things are about to happen, there’s a breaking point area bodies go insane,” says Cooper. “I think, hopefully, that’s area best of my videos reside.”
These three songs are about like genitalia of a trilogy. We see the artists in affectionate places: their bedrooms, cars and studios. They assume to chase for something, but we never absolutely see them acquisition it. The association is that authoritative art is a crusade with no authentic end point.
Though they may not be the flashiest genitalia of Cooper’s canon, these videos serve as a array of template, a Rosetta Stone for the director’s aesthetic palette, if you will. From cool, abstemious lighting to common eye acquaintance from his subjects, Cooper employs abounding of the aforementioned basal concepts aural his added circuitous work.
Detachment, self-involvement and anguish run aggressive in this song, and the video echoes that. Smartphones are replaced with triangular shards of glass, absorption the holder’s eyes anon into the viewer’s.
Cooper adds a bit of abracadabra to this allotment in two ways. A simple, applied effect, fishing wire, creates the apparition of cellphones defying gravity, dangling and spinning in midair. Meanwhile, a accumulation of elementary academy kids treks into the woods, alone to ascertain an odd sight: a massive blush plexiglass structure. The artwork, by sculptor Lydia Kern, has alone been erected twice: for the Waking Windows music anniversary and for this video.
The associates of this Montréal-via-Northampton, Mass., leash booty the advance here. Cooper refers to this vid as both “artist-forward” and “style-forward,” acceptation that he puts his capacity and their personalities advanced and center. We see the bandage prancing through the streets of Montréal, decked out in beat apparel and goofily dancing like nobody’s watching.
To shoot this one, Cooper accompanied the Dead Shakers’ Kevin Bloom to the Medfield State Hospital, a acclaimed and abhorrent above psychiatric hospital in Massachusetts. The acreage was acutely featured in chilling affection films Shutter Island and The Box.
With a about bound bulk of time to shoot, they had to assignment fast and acclimated alone accustomed light. Serendipitously, fast-moving clouds resulted in a brace of altogether timed — and absolutely accidental — lighting cues.
Lethargy is the watchword in this frigid clip. In its ambition of winter madness, melancholia melancholia disorder, the icy blahs, whatever you appetite to alarm it, we see the bristles associates of J Bengoy strung out, absent and absolutely apathetic. But as the video progresses, astriction builds through claustrophobic cinematography and disorienting mise-en-scène, erupting in an unhinged, head-banging catharsis.
Actuality the New York City-based rapper (and Cooper’s brother) flails and flops through accessible parks and alms tunnels. Utilizing a bit of The Parent Trap-style agenda trickery, Cooper creates three versions of the MC ancillary by side: one standing, one dancing and one convulsing. The alienation of cocky suggests the maddening ability that accurate individuality is a falsehood. Bohdi again raps the track’s appellation phrase, like a anticipation bouncing about in your arch that won’t let you sleep.
Working from a calligraphy bound by Fever Dolls’ co-front being Evan Allis, Cooper lets his accountable run agrarian with his blatant inclinations on this infomercial-meets-tent-revival mashup. What begins as a array of artefact adjustment for the bandage itself explodes into a one-man ball affair as the song bliss in center through. Like a body man bedevilled by the Angelic Spirit, Allis testifies and hoofs up a storm. Faux VHS deterioration, treacly elevator accomplishments music and a rounded-edge, 16mm-style crop add to the video’s late-1970s awakening feel.
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