Customers arcade at Amazon Go’s checkout chargeless abundance in Seattle got added than aloof beverages and lunches. Audi was there beforehand this month, alms analysis drives for its new 2019 Audi A6.
The analysis drives came with a hasty twist—drivers had no abstraction area they were activity and the destination depended on how abundant chargeless time the being was accommodating to allotment with the brand, Motor1.com reported.
The “Test Drive to the Unknown” began back shoppers best up a “key box” in the store. The 30-minute journeys took drivers to different destinations like able photos shoots, clandestine symphonies, abstruse tastings and helicopter rides. Drivers were again asked if they would like to abide their cruise to the unknown. Most agreed and were again taken on a 3-hour ride. Added than 100 drivers got abaft the wheel.
One chump got added than aloof a drive, they won a five-day chance in Munich to appointment Audi’s address and test-drive the Audi A6 on the German Autobahn, amid added experiences.
“As a cast abiding in addition and blame boundaries, we at Audi capital to breach class paradigms for what a analysis drive could be,” Loren Angelo, carnality president, marketing, Audi of America, said. “Locating our analysis drive at Amazon Go accustomed us to agreement with a new affectionate of retail ambiance while transforming the analysis drive into an adventure. In accomplishing so, barter were able to accept a one-of-a-kind acquaintance and accomplish a car purchasing accommodation at a time and abode that may be added acceptable to them.”
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