Part of the point of Super Bowl XLVIII is to adventure into the unknown, in every aspect from the acclimate to biking acumen to what ability appear if you abutting Broadway for 14 blocks for several canicule in the boilerplate of a workweek.
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Here’s another: admission prices on the accessory market.
“More so than any added Super Bowl, this one is a mystery,” said Glenn Lehrman, arch of communications for the resale armpit StubHub.com. “Usually we can acquaint adequately accurately what we would ahead in admission sales; I don’t anticipate we accept any clue this time.”
There consistently are variables, of course, but this big bold has bigger ones than most.
First, there is the weather, which if it is anticipation to be good, apparently will admission demand, and if it is bad, will abolish it. Then there is the city breadth itself, home to added bodies and added money than any added in the nation, apparently creating advancement burden on prices.
Finally, as for any Super Bowl, there is the amount of the teams involved. While in football and TV ratings agreement there are no bad abeyant matchups, some are bigger than others for active admission prices.
Lehrman and Nima Moayedi, CEO of the resale armpit Razorgator.com, agreed the Seahawks would be added adorable than the 49ers, admitting Seattle actuality a abate bazaar and the 49ers accepting added of a civic following. That is because the 49ers accept been there before, as afresh as aftermost season, while Seahawks agitation has absorbed the Pacific Northwest.
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Razorgator abstracts shows that arena so far has bought the best Super Bowl tickets amid those of the four appointment finalists. Also, Seahawks admirers spent 24.5 percent added for home-game tickets this division than did 49ers fans.
While Moayedi said the Patriots, because of their proximity, would best drive appeal on the AFC side, Lehrman called the Broncos because of “a little too abundant Boston fatigue” amid Patriots admirers who accept been there, done that.
(Other than the Jets and Giants, what aggregation would accept yielded the accomplished prices? “Philadelphia,” Lehrman said.)
That leaves the added two variables. The Gotham agency acceptable will be added important than the weather.
“It’s the aboriginal Northeast Super Bowl in history, the New York bazaar is saturated with big businesses and affluent residents, and any of the abeyant matchups actual will be marketable,” Moayedi said.
Lehrman speculated abounding of the New York-based admiral with admission to accumulated tickets who commonly would accept unloaded them instead will use them for themselves, abbreviation the accessory bazaar accumulation and blame up prices.
“That’s the catechism anybody has: How abundant account will be out there starting on Monday?” Lehrman said.
While best Super Bowl tickets are fair bold for the accessory market, the atomic big-ticket ones on the primary bazaar — 1,000 tickets awash for $500 apiece through a accessible action — cannot be resold for a profit. The NFL has implemented a arrangement in which the action winners charge aces up their tickets at the aboideau on bold day and cannot acknowledgment to the parking lot in an attack to advertise them.
An NFL agent said purchasing tickets on the accessory bazaar is “buyer beware” added than through the NFL Admission Exchange (in affiliation with Ticketmaster).
As is generally the case with big events, backward shoppers with adjustable affairs could acquisition about bargains on the accessory market. StubHub will resell tickets until account afore alpha at a pregame accident in Secaucus (free busline to MetLife Stadium included).
Most years, prices abatement as bold time approaches. Two years ago in Indianapolis, some alone beneath face amount for the Giants-Patriots game. In added years, such as Packers-Steelers in Texas three years ago, there was no drop-off.
All of that will be sorted out by the bazaar already the dust settles afterwards Sunday’s amateur and the aftermost annular of tickets is announced for — including some as aerial as $2,500, a almanac amount the NFL set in allotment to abate the gap amid face ethics and the accessory market. As of midweek, Razorgator was assuming an boilerplate allurement amount of $3,847. On Thursday, prices on StubHub ranged from a low of $2,590 in the aerial end area to $625,600 for a suite.
“I would think, if I were accomplishing my Carnac impersonation, that it will be the best big-ticket Super Bowl ever,” Lehrman said. “As continued as the acclimate is decent.”
Neil Best aboriginal formed at Newsday in 1982, alternate in 1985 afterwards a detour to Alaska and has been actuality since, specializing in aerial schools, academy basketball, the NFL and best afresh sports media and business.
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